Jay-Z was born in December of 1969 as Shawn Corey Carter. Raised in a poor, neglected area of New York City, Jay-Z found his escape in the form of rap music. A strong, smart businessman, Jay-Z eventually worked his way up the ranks to become one of hip-hop’s most successful recording artists. His accomplishments include over 40 million records sold worldwide and 10 Grammy awards. He’s also recognized as having more number one albums than any other solo artist on the Billboard 200.

 

Jay-Z, a former CEO of Def Jam Recordings, launched his urban clothing brand, Rocawear, with Damon Dash in 1999. In 2006, after a falling out with Dash, Jay-Z took over full control of Rocawear. A year later, he sold the brand to Iconix Brand Group for $204 million, while retaining his stake in the company. Jay-Z continues to oversee the marketing, licensing and product development of Rocawear and in 2008, Rocawear released the first Jay-Z cologne called 9IX Rocawear.

 

A relative newcomer to the fragrance industry, Jay-Z colognes have been highly regarded in the industry for their innovative scents and note combinations and are regularly found around the top of the best seller lists. On the heels of 9IX Rocawear’s success, Jay-Z colognes released X Rocawear the following year to similar critical acclaim.

 

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Jay-Z colognes and gift sets include: